DISRUPT23 – The Ultimate Global EUC in Munich will soon be here, with the Nashville event soon afterward in April. We continue our event sneak preview by interviewing more of DISRUPT23’s leading sponsors, getting their insights and expectations for this blockbuster event.
Today our DISRUPT23 guest Q&A features an interview with Brad Peterson, Vice President, Marketing for Workspot. He shares his insights into the value of DISRUPT23 and why Workspot is a proud sponsor.
What makes DISRUPT23 – The Ultimate Global EUC Event?
Brad Peterson: Having all the major end user computing (EUC) players in one building makes this the one-stop-shop experience for any company looking to address the rising cost and complexity of securing physical PCs and modernizing virtual desktops around the world. IT leaders can get all their questions answered by talking with the foremost experts from leading EUC companies. The Workspot team is looking forward to talking with attendees about their cloud journeys, what is driving Cloud PC adoption, and which use cases make the most sense for getting started (you may be surprised at the answer!).
Why did you choose to be a DISRUPT23 sponsor?
Brad Peterson: The last few years have been trying, to say the least. Throughout this time, IGEL has done a great job bringing the EUC community together. At DISRUPT23, it will be exciting to finally be together in person again, to spend quality time learning and socializing with this incredible group of like-minded people. We learn so much from the attendees, just as we seek to guide them on their cloud journeys.
What do you expect at this year’s DISRUPT23 event?
Brad Peterson: We are seeing a lot of momentum around modernizing EUC. IT teams have been struggling for too long with complex and costly desktop management, whether physical PCs or VDI. Organizations of all sizes are actively pursuing alternative approaches to EUC, and we believe Cloud PCs are the best approach. Because of these modernization initiatives, we expect to encounter attendees who are far more sophisticated in their understanding of the EUC options than the last time we gathered in person. We invite all the tough questions – it’s why we are a sponsor, and we hope attendees will seek us out at our booth and speaking sessions to learn from our more than 5 years’ experience implementing highly successful enterprise Cloud PCs – longer than any other vendor.
What will you be presenting at DISRUPT23?
Brad Peterson: As a Platinum sponsor and having just achieved a Net Promoter Score (NPS) of 80 (which is off the charts great!), we are excited to share some of our Cloud PC success “secret sauce” with attendees. Our Enterprise Cloud PC platform delivers Cloud PCs and GPU accelerated Cloud Workstations to users in any region of any public cloud. We’ll show you how to deploy and manage all your Cloud PCs – globally, across cloud regions and clouds – using a single admin console. Your Cloud PCs can be implemented on Microsoft Azure, Google Cloud, and Amazon Web Services – or any combination! This is how you optimize costs, access the best capabilities by use case, and ensure business continuity. You’ll find us in the Expo Hall, on the main stage on a panel during the General Session, hosting a Breakout Session and conducting two Technical Bootcamps. Attend the sessions to see product demos, hear customer success stories and take a deep dive into our SaaS platform. We can’t wait to see everyone in Munich!
What can attendees expect to learn?
Brad Peterson: Attendees are looking for answers to the EUC challenges they are facing, and they are headed to the right place – IGEL DISRUPT 2023! Attendees likely have 3 primary expectations:
- Education: What are my EUC options? What are the pros and cons of different approaches? Show me how it works!
- Communication: Talk directly to EUC vendors, network with peers, gain insights from keynotes and actionable information from sessions.
- Inspiration: Feel confident in making the right EUC decision for their company We are looking forward to contributing to the attendees’ knowledge and helping them be successful.
Why is using your technology with IGEL better together?
Brad Peterson: IGEL and Workspot have similar strategies. IGEL OS is software that runs on all the major thin client hardware vendors (HP, Lenovo, LG) and Workspot is a Cloud PC Platform that deploys on all the major public cloud providers (Amazon, Google, Azure). Imagine a world where you can pick any hardware platform for the end point, and any cloud provider anywhere in the world for your Cloud PCs. That’s the agility, flexibility, and resilience you need. That’s IGEL and Workspot.
Why do you think everyone in the EUC community should attend DISRUPT23?
Brad Peterson: People need to solve the age-old EUC problems of increasing cost and complexity, poor security, and poor user experience. Today, you should be delivering just-in-time, perfectly provisioned, precisely tuned, evergreen Cloud PCs in the closest cloud region to every end user. You should expect to be able to choose the right price-performance configuration for each of your use cases. Come to DISRUPT23 to gain an understanding of the vast differences among virtual desktop solutions and learn more about Workspot Cloud PCs and IGEL – the solution that CEOs, CFOs, CIOs, CISOs, IT admins and end users all love!
Say “YES” to Attending DISRUPT23!
Are you ready to join in? Say “YES” to DISRUPT23 today. The Munich DISRUPT EUC event will be held February 14-16 at the INFINITY Hotel & Conference Resort and in North America, IGEL will welcome attendees to the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee, April 3-5. Registration is $399 per person. To register, visit: www.disruptEUC.com. See you there!